As the Lead Graphic Designer and Video Creator for a series of local Chevrolet and Ford dealerships, I developed high-impact visual campaigns for seasonal promotions and dealership events. Each campaign was crafted to align with brand guidelines while capturing the unique theme of the event—whether it was Valentine’s Day, St. Patrick’s Day, or a Summer Sales Drive.

My responsibilities included:

• Campaign Branding & Concept Development: Designed visual themes for each event, such as heart-driven Valentine’s Day sales, festive green St. Patrick’s Day deals, and bold, sunny graphics for summer blowout events.

• Ad Design Across Platforms: Created a suite of assets including print flyers, billboards, web banners, email graphics, and social media ads tailored to both Ford and Chevrolet audiences.

• Strategic Design Execution: Balanced national brand identity with localized messaging to increase traffic and conversions during each promotional window.

Each campaign was designed to be visually distinct yet cohesive, helping dealerships attract customers, build brand recognition, and boost seasonal sales performance.